Paragraph

Introducing Recommendations

A new way for Paragraph creators to recommend each other & help readers discover new content

Colin Armstrong

Colin Armstrong

Word-of-mouth is a powerful way to drive growth for creators.

Historically, word-of-mouth has manifested through endorsements & recommendations. These have typically been manual and lacking incentives.

Starting today, Paragraph creators are able to recommend other newsletters on Paragraph, while getting rewarded for driving quality subscriptions. Whenever a reader subscribes to a newsletter, we'll prompt the reader to optionally explore & subscribe to that newsletter's recommendations.

This encourages readers to discover a wider range of content & also incentivizes a dynamic ecosystem of creators supporting and promoting each other's work. Creators will also get rewarded - immediately & automatically - as part of our referral rewards program, for all quality subscriptions they drive.

Recommendations also work entirely in-frame: readers can now subscribe to a creator (and the other newsletter's that creator recommends) without ever leaving their feed or inbox.

How It Works

As a creator, in your Paragraph dashboard head over to the new Growth tab to begin adding recommendations.

You'll be prompted to enter in Paragraph newsletters you want to recommend, and an optional reason as to why you're recommending them.

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As a reader, after subscribing to a newsletter you'll be presented with that newsletter's recommendations. You'll be able to click through to read, or one-click subscribe directly.

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Referral Rewards

If a writer recommends another newsletter, their wallet address is set as the referrer for all subscriptions they drive to that newsletter.

Whenever a referred reader take a positive-sum action on that newsletter in the future (such as collecting a post or purchasing a crypto recurring subscription), the original referrer will get paid immediately & automatically in crypto.

Framed Recommendations

Since launching our Paragraph frame, we've driven thousands of organic subscriptions to creators across Farcaster and XMTP.

Paragraph recommendations also work in frames: after subscribing to a newsletter in-frame, readers will be prompted to one-click subscribe to that newsletter's recommendations, without ever leaving their feed or inbox.

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We're excited to continue exploring ways to incentivize, reward, & help creators grow meaningfully.

releases

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Over 2.5k subscribers

ColinFarcaster
Colin
Commented 2 months ago
ColinFarcaster
Colin
Commented 2 months ago
ColinFarcaster
Colin
Commented 2 months ago
ColinFarcaster
Colin
Commented 2 months ago
ColinFarcaster
Colin
Commented 6 months ago
Mark FishmanFarcaster
Mark Fishman
Commented 6 months ago

Purple button πŸ˜‡

Uncle HODLFarcaster
Uncle HODL
Commented 6 months ago

Dope upgrade Colin 🀌

Eric P. RhodesFarcaster
Eric P. Rhodes
Commented 6 months ago

i agree... WoM is very powerful. but i skipped the reccos when I subscribed to your newsletter. the UI flow reminds me of extra features i automatically skip w/o looking when buying a domain on GoDaddy. i only realized after the fact that this was the feature you were talking about. another option might be to include them in rotation in this footer section of the post pages?

ColinFarcaster
Colin
Commented 1 year ago

Just launched: mint Paragraph posts directly from your Farcaster feed with our new in-frame Mint button. The caster of the post automatically receives crypto (referral rewards) for every mint. Create (or share) Paragraph posts and get rewarded. Test it out: https://paragraph.xyz/@blog/recommendations

ColinFarcaster
Colin
Commented 1 year ago

Note: if you're sharing a pre-existing Paragraph post and the mint button doesn't show up, you'll need to bust the Warpcast cache using this "scrape again" button: https://warpcast.com/~/developers/embeds

ColinFarcaster
Colin
Commented 1 year ago

Referral rewards I’ve received just for sharing this post, sent automatically to my @coinbasewallet πŸ™Œ

AdamFarcaster
Adam
Commented 1 year ago

Can you break this image down a bit further? The sending address looks to be the same for every transaction here. Is it coming from a custodial wallet?

ColinFarcaster
Colin
Commented 1 year ago

- user clicks "mint" - user sends 0.000777 ETH to smart contract - smart contract forwards eth to separate FeeManager contract - FeeManager contract immediately sends to referrers, creator, and Paragraph address you're seeing is the FeeManager

Vishal Sachdev Farcaster
Vishal Sachdev
Commented 1 year ago

Curious why the mint button only opens the Coinbase wallet and not allow us to choose ?

ColinFarcaster
Colin
Commented 1 year ago

I think this is on the Warpcast side.

ColinFarcaster
Colin
Commented 1 year ago

@joeljohn you requested this a little while ago, it's now live :)

Simeon.ethFarcaster
Simeon.eth
Commented 1 year ago

Is this how we can post newsletters here?

Dan Finlay 🦊Farcaster
Dan Finlay 🦊
Commented 1 year ago

Nice!

Samuel ツFarcaster
Samuel ツ
Commented 1 year ago

This is really cool! Could even do stuff later if usage is high like sponsored mints for people who read all the way to the end in frame or other fun campaigns

Colin Johnson πŸ’­Farcaster
Colin Johnson πŸ’­
Commented 1 year ago

This is actually game changing, nice work!

jesse.base.eth πŸ”΅Farcaster
jesse.base.eth πŸ”΅
Commented 1 year ago

this is so epic - way to go paragraph!

MetaphoricalFarcaster
Metaphorical
Commented 1 year ago

Tasty! Will try it!

Mark FishmanFarcaster
Mark Fishman
Commented 1 year ago

throw the mint option at the end of the frame (after reading inline) too!

ColinFarcaster
Colin
Commented 1 year ago

ah good idea!

GhostlinkzFarcaster
Ghostlinkz
Commented 1 year ago

This is awesome! I really like that the caster of the post automatically recieves referral rewards. It would also be cool if you could share multiple Paragraph posts in a single frame with the option to mint each. Kind of like what I did here: https://warpcast.com/ghostlinkz.eth/0x7756a2e9

ColinFarcaster
Colin
Commented 1 year ago

Just launched recommendations on Paragraph: creators can now recommend other newsletters while getting rewarded for driving quality subscriptions. Support & promote eachother's work while helping readers discover more. Plus - also works in-frame! Subscribe below to test. https://paragraph.xyz/@blog/recommendations

YBFarcaster
YB
Commented 1 year ago

s-tier feature, lfg Paragraph team πŸ”₯ Excited to see all the /paragraph creators help each other out with growth!

GhostlinkzFarcaster
Ghostlinkz
Commented 1 year ago

Thank you for launching this!

Giuliano GiacagliaFarcaster
Giuliano Giacaglia
Commented 1 year ago

Amazing!

Jared HechtFarcaster
Jared Hecht
Commented 1 year ago

Love this idea

MetaEnd🎩Farcaster
MetaEnd🎩
Commented 1 year ago

is there a dashboard to see your referrals? would be kinda cool

Write{HER} Farcaster
Write{HER}
Commented 1 year ago

Love this feature!

Fabi Yamada 🎩🌡🍑Farcaster
Fabi Yamada 🎩🌡🍑
Commented 1 year ago

Wowow!! Sounds amazing!! Just gave it a try and wonder if this is the expected behavior, I am using android mobile πŸ€” (Also loving Paragraph!!! Thanks for creating it πŸ˜‰)

George LeonardoFarcaster
George Leonardo
Commented 1 year ago

Love this. Thank you!

jenny.degen 🎩🟣Farcaster
jenny.degen 🎩🟣
Commented 1 year ago

What a great idea! πŸ”₯ πŸ”₯ πŸ”₯